Job Details

Communications Coordinator, Division of Student Success - UTK

Position Number: 6087706
Location: Chattanooga, TN
Position Type: Admissions/Enrollment

Communications Coordinator, Division of Student Success - UTK
Knoxville, TN, United States

Job Identification: 2186
Job Category: Communication & Mktg
Posting Date: 03/18/2025
Job Schedule: Full Time
Locations: 1331 Circle Park, Knoxville, TN, 37996, US

Job Description
In support of the university's enrollment and retention goals, the communications coordinator is primarily responsible for executing communications plans directed toward incoming students and families through email, web, and print presence. Specific departments include University Honors, New Vol Experience, First-Year Programs, Vol Success Team, Student Success Express, and the Vol Edge.

Responsibilities
With direction from the associate director, the communications coordinator builds communications, via html coding, with approved content to incoming students and families through the university's Customer Relationship Management (CRM) platforms including Slate, Emma, and MarketingCloud/Salesforce. With technical expertise, the coordinator builds, uploads, and tests queries required for targeted communications in the CRM.

Contributing to the university's enrollment and retention goals, the incumbent liaises with other campus partners to ensure communications to incoming students and families are accurate, consistent, and coordinated to ensure maximum effectiveness.

The incumbent participates in cross-divisional communications strategy and planning meetings and provides input to ensure communications are timely, coordinated, and that appropriate channels and methods are used.

The coordinator creates digital and printed marketing materials directed toward incoming students and families including fliers, PowerPoint presentations, print pieces (e.g., mailers, brochures), social media, and websites. The coordinator liaises with University Printing & Mailing to print and deliver materials. The coordinator frequently uses Adobe Creative Suite and is responsible for ensuring creative design of materials meets division and University branding standards.

The coordinator runs reports and conducts analysis on the effectiveness of communications and shares with Student Success & Enrollment Management Communications leadership. The coordinator also develops recommendations around timing, modality, and content to enhance the overall effectiveness of communications.

The incumbent ensures compliance with university branding and marketing standards.

Other duties as assigned.

Qualifications
Required Qualifications

Education: Bachelor's degree in a communications field by date of hire
Applicants must be legally authorized to work in the United States on a full-time basis without need now or in the future for sponsorship for employment visa status.
Experience: Experience creating and executing communications content.
Knowledge, Skills, Abilities: Understanding of HTML coding and Customer Relationship Management (CRM) software; Knowledge of marketing and communications fundamentals and ability to translate them into strategic execution in support of strategic goals; Basic knowledge of HTML coding; Ability to analyze data and develop recommendations based on data; Skill with using Customer Relationship Management (CRM) software and processes; Skill with various design software programs such as Adobe Creative Suite and/or Canva.

Preferred Qualifications

Education: NA
Experience: Two years' experience in communications role. Experience with Slate CRM
Knowledge, Skills, Abilities: NA

Work Location: Knoxville, TN

Compensation and Benefits

UT market range: 8
Anticipated hiring range: $45,000 minimum
Find more information on the UT Market Range structure here
Find more information on UT Benefits here

Application Instructions

For best consideration applicants should submit a cover letter, resume, and 3 professional references

About The College/Department/Division

Additional Information on all postings provided by UTK

About Us

About Us
With over 225 years dedicated to education and research, and as one of the 100 largest employers in Tennessee, there is endless potential to discover at the University of Tennessee, Knoxville. This advanced academic center comprises 17 degree-granting colleges and schools, 900+ programs of study, 547 graduate programs, and is home to over 7,500 employees statewide who support the continued growth of the state's flagship land-grant university. The University of Tennessee Institute of Agriculture, Anthropological Research Facility, Space Institute, and the UT Institute of Public Service are acclaimed entities of the UT system and with nearby affiliate, Oak Ridge National Laboratory, Rocky Top is a university on the rise. UT Knoxville considers its employees its number one asset and with values that focus on work-life balance, compensation, and innovative leadership, all Vols are supported to advance professionally. Employees have access to career development and coaching, continued education, and an extensive list of development and training possibilities. The Volunteer employee experience implements structures and practices that attract and retain a diverse community and that support a culture where everyone matters and belongs. Apply today and join the Vol Family for life!
Ranked nationally as "Best Employer for New Graduates", "One of America's Best Large Employers", "Best Workplace for Women," and has been designated as "Best Place for Working Parents" by Forbes Magazine.

To apply, visit https://fa-ewlq-saasfaprod1.fa.ocs.oraclecloud.com/hcmUI/CandidateExperience/en/sites/CX_1/job/2186/?mode=location